Search Engine Optimization

Crafting SEO & SEM strategies—from keyword research to Google Local Service Ads—to boost rankings, drive targeted traffic & conversions.

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Kevens Landscape

Landscape Design, Build and Installation in El, Mirage, AZ.

Overview

In early 2021, Kevens Landscape approached us with a bare‑bones website that lacked content pages, SEO trust signals (Google Maps listings or GBP reviews), consistent content, internal link structure, and service‑specific landing pages.

Challenges

Their site’s minimal content and missing SEO foundation prevented them from ranking for local searches and capturing qualified leads.

Results

We implemented a consistent blog strategy targeting high‑value keywords to boost search relevance, developed dedicated landing pages for each service in El Mirage (and expanded into additional city–service combinations), and as a result tripled organic traffic while generating a steady stream of lead form submissions and phone inquiries.

Hive Fit Club

Luxury Fitness & Wellness Center in Scottsdale, AZ

Overview

In January 2025, Scottsdale‑based Hive Fit Club partnered with us—and tapped into local content creators, ad agencies, and their own established community presence—to debut a brand‑new website and fitness center with a powerful digital launch.

Challenges

They began with zero digital assets: no blog content, social media engagement, paid ads, local SEO footprint, or Google Business Profile reviews to drive awareness or attract members.

Results

By instituting a weekly blog strategy around fitness and wellness keywords, rolling out targeted social and ad campaigns featuring viral reels and local promotions, and maintaining close collaboration with content creators and agencies, we achieved 260 Google reviews in Q1, drew nearly 200,000 unique visitors in six months, and onboarded over 500 new members via digital channels.

Search Engine Optimization

American Awnings & Sunrooms

Design, Install & Service Awnings & Sunrooms in Traverse City, MI

Overview

In early 2025, American Awnings & Sunrooms teamed up with us to replace their restrictive, agency‑controlled CMS with a modern Webflow site, giving them a flexible platform to showcase and grow their awning and sunroom services across Northern Michigan.

Challenges

Their old website had no content pages, SEO trust signals (like Google Maps listings or Business Profile reviews), or service‑specific landing pages, and agency‑only access blocked timely UX/UI updates and online booking integrations.

Results

By rolling out a targeted blog strategy around local search terms and building optimized landing pages for each service area, we tripled organic traffic and turned the site into a reliable engine for lead forms and phone inquiries.

Search Engine Optimization
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